How To Make Sure Your Blog Stands Out From The Crowd

Writing a blog is a great hobby or passion that anyone can get themselves into. The idea of writing great content for others to enjoy online has quite the appeal. The practice of then building a network of fellow bloggers, and become part of a huge group is also enticing. It’s a great way of building friendships in a particular fraternity of people. If you take it one step further, you can make a very healthy living from it, and it can be something you could do as a full-time job. It sounds a little strange if you’ve not really caught up with the times, but, yes, blogging is a great way for one to earn a very successful living. 

If you’re fully invested in the idea of creating a great little blog and turning it into something profitable, then you’ll need to make sure that it’s more than just a website with a few articles on it. If you want to rake in some money, then your blog will need to stand out. Much like with every other business in every other sector, you have to show people that you possess what others don’t. People are attracted to new, fresh, and different content, so that will be important. 

How can you really stand out from the crowd though? Well, it’s all a big game of creativity, critical thinking, and hard work, but there are heaps of things you can do. It’s just a case of actually doing them. Here are a few examples:

Think About Exploring New And Unpopular Areas

You often find that when you approach completely new and strange ideas, you end up finding a goldmine. Now, it’s easy to head into something that’s already popular (and you can do that if you wish), but that market will be so very saturated, and it’ll be super difficult to stand out from the crowd. When there are thousands of blogs about the same topic, it’s kind of hard to show others that YOURS is better than everyone else’s. 

Coming up with something completely new and out of the blue gives you the chance to pique the interest of everyone that casts their eyes. At first, it might seem strange to talk about something that seemingly nobody cares about, but if you can create a buzz and set a trend, then you’ll be laughing! Maybe you like something that nobody else cares about that much – perhaps you should enter that particular realm and see where it takes you. If you want to head into a topic that’s already popular, then you could always amalgamate it with your unpopular ideas somehow!

Work With A Web Designer

If you want your blog to shine, then it’s going to have to look the part. So many blogs out there are all over the place in terms of the aesthetics. It’s commendable that you’d like to share information and provide quality content, but if the page is cluttered, then people are going to click off straight away. If you’re not exactly an expert on websites, then you’ll probably want to get in touch with a web designer – they’ll be able to do exactly what you want.

Don’t Behave Like Every Other Blogger

We said that you’d want your blog to be different from others in general, but you’ll also need to act differently. So many bloggers stick to the status quo in terms of the way they act and approach the game. If you have the same mannerisms, catch-phrases, styles as everyone else, then you’re just going to look like a random John/Jane Doe in the middle of a herd. Be yourself – don’t conform because it seems like the right thing to do. 

Take In New Skills And Knowledge Regularly

Like with any journey or venture you head through, you’ll want to constantly pick up new things. If you wander through it all with an empty head, then you’ll probably get stuck. When you get stuck and start to think there’s no way past, you tend to become apathetic. Learn how to master certain parts of blogging – it might be tedious at times, but it will land you in a much better position in the future. 

Treat It Like The business It Is

If you’re going to be taking this seriously, and you want to be able to make a handsome living from it, then you’re going to have to behave like it’s a top, top business. Don’t see it as a little, fun side project that you do on the weekends. Behave professionally; use things like an official office address for a virtual company; conduct yourself well in all forms of communication. If you treat it as something that needs no validation, then so will others.

Get On Social Media

If you have a blog, then you need to supplement it with a social media presence. You could get away with building something away from it, but it’ll help you attract all the right people. Social media marketing is a quick, easy and cheap way of getting your name and blog out there. There are hundreds of millions of people staring at their feeds and timelines; make sure you’re in their eyesight!

Network!

If you want to become more popular, then you might need to get in touch with the right people. In business, success tends to arrive when you have the correct contacts and know who can help you – blogging is in that conversation, too. If you can collaborate with the right people, then your popularity can skyrocket. 

Get The SEO Side Right

SEO (search engine optimisation) is the practice of getting your website to the top (or as close as you can to the top) of an internet search engine. When you Google something, the top answers don’t just appear by chance – they put in work to get there. It’s such an important part of digital marketing. Have the right content, use the correct words, building links with other sites – do all you can to make your SEO score as high as possible and many more people will find you!

Good luck!

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